Product Description

Rich, Long-Lasting Color with Fade-Resistant Protection ✨

Looking for a permanent hair color that actually nourishes while it colors? Dark and Lovely Fade Resist Rich Conditioning Color in Jet Black 371 delivers vibrant, luxurious results that last up to 8 weeks.

This non-drip hair dye features impressive 100% gray coverage, making it perfect whether you're covering grays or deepening your natural shade. The best part? It's infused with three nourishing fruit oils—shea, avocado, and olive—that protect and condition your hair from root to tip.

Why choose this conditioning color:

• Protects relaxed and natural hair during coloring
• Leaves hair shiny, silky, and strong
• Reduces breakage with built-in conditioning formula
• Rich, fade-resistant color that holds beautifully

Perfect for busy professionals and parents who want salon-quality results at home—without the salon price tag! 💇‍♀️

Trusted Beauty Innovation for All Hair Types 🌟

With over 110 years of expertise, Softsheen-Carson has been the go-to brand for people of color seeking products tailored to their unique hair needs. This brand understands that beautiful hair comes in many textures and styles.

Whether your hair is curly, wavy, natural, relaxed, or transitioning, Dark and Lovely offers solutions that celebrate your individual look. This fade-resistant dye is part of a comprehensive range of hair color options—from temporary to permanent, plus conditioning and spray formulas.

Get the look you love:

• Vibrant jet black shade that turns heads
• Conditioning formula keeps hair healthy
• Works on all hair types and textures
• One convenient pack—ready to use

Don't settle for color that fades or damages your hair. Invest in Dark and Lovely Fade Resist Rich Conditioning Color today and enjoy gorgeous, protected hair that lasts! 🎯